Rhetorical Analysis
This advertisement advocates for German soccer fans to purchase this phone, debitel, because it has TV capabilities. The audience for this ad are both German and American, as these to languages are used on the add. Also soccer fans as the ad is trying to use the allure of watching soccer using your phone as a reason to purchase the product. The age range is pretty much anybody capable of using a phone as the phone is not limited to showing just soccer games, it shows all type of television programs that appeal to different age groups.
Design Analysis
This advertisement uses the design technique of flow. The flow pattern of this ad is from top to bottom, with the orange backgrounded text, and from left to right, with the large font leading to the large image of the phone. This emphasizes the phone brand as well as the capabilities the phone provides, watching Europeans precious soccer. The ad flows well and keeps the reader’s attention from left to right and top to bottom.